Sentiment is an Indication of the emotion and feelings expressed within the mention. Sentiment is categorized as positive, negative, and neutral emotions.
Mandala Analytics takes the metrics of interaction and engagement of mentions, analyzes them according to set KPI criteria, and attributes a score out of 100.
You can view data by region on the Geolocation tab, which is only available for the Twitter platform and only shows data that allows access to the location of the tweet. Location data can be sensitive and is strictly limited by the platforms’ user privacy policies.
